Fill the form to get full access now

Andrea Consonni & Vid Kovačiček
Please Enter Business Email Address

So that we may continue to send you information about this topic and other relevant information we need your consent to the following:

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Intesa Sanpaolo: The pricing transformation journey at ISBD

ISBD is the international subsidiary banking division of the Intesa Sanpaolo Group, encompassing 12 banks across Central & Eastern Europe and North Africa. In this case study we will review the journey of ISBD in implementing their pricing transformation: from the vision of ‘Value Based Pricing’ through the achievements and challenges on the way.

Andrea Consonni & Vid Kovačiček

Intesa Sanpaolo Group